Discover business anew, prioritizing shared value and holistic capital management for sustainable success.
1 Video Lesson
Watch, listen, and learn as Bruno Roche shows you how your business can thrive by meeting the needs of the world.
Course Guide
A FREE workbook that guides you through the course.
Stream Anywhere
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Overview
Discover a paradigm shift in business management with “The Economics of Mutuality,” led by Bruno Roche. In this course, you’ll challenge conventional profit-centric models and explore the transformative potential of operating with mutuality and corporate responsibility. Through insightful discussions and case studies, delve into the concept of mutual benefit across the value chain, emphasizing how businesses can thrive while prioritizing the well-being of all stakeholders. By examining the Four Capitals framework and implementing new metrics, you’ll gain practical strategies to foster human, social, and natural capital alongside financial success. Explore real-world applications in diverse contexts like Kenya and the Philippines, and envision a future where businesses prioritize equality, community, and sustainability.
What You’ll Learn
- Critically analyze the prevailing profit-maximization model and its limitations.
- Explore the principles of mutuality and corporate responsibility in business operations.
- Understand the Four Capitals framework (Human, Social, Natural, Shared Financial Capital) and their significance in value creation.
- Learn to develop and implement metrics for measuring human, social, and natural capital alongside financial performance.
- Examine case studies from Kenya and the Philippines to understand practical applications of mutuality in diverse settings.
- Reflect on the potential of mutuality to enhance business performance, foster employee motivation, and contribute positively to communities.
- Discuss and explore the transformative potential of human capacity in reshaping business practices towards mutual benefit.
- Engage in self-reflection to envision personal, familial, and professional impacts of adopting mutuality principles in everyday life and work.
Sessions
1. The Economics of Mutuality
- Ethics in the Marketplace
- The Journey to National Transformation
- The Economics of Mutuality
- Managing by Character
- Shepherding Business and Marketplace Leaders
- Understanding Your Purpose
- Receiving Your Inheritance
- The Power of the Tithe
- Reaching a Tipping Point
- Economic, Social, and Environmental Business
- Kingdom Enterprise
- Discipling the Nations Through Business
- Global Business, Am I My Brother’s Keeper?
- Ousting Babylon from the Marketplace
- How to Strategically Prepare for Any Negotiation
- Intercession in the Marketplace
- The Nehemiah People
- Relating to Pastoral Covering
- How to Choose the Right Employees
- Authority in the Marketplace
- The Five-Fold Effect in the Marketplace
- Marketing and Keys to Success
- Practical Tips for Starting New Businesses
- Understanding Business Cycles and Kingdom Purposes
Quick Facts
Langauges
English, French
Level
Intermediate
Credits
0.38 credit units
No. of Sessions
1 Sessions
Running Time
28 minutes
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About the Instructor
Bruno Roche
Bruno Roche is a French-Belgian economist, speaker, business leader, and author. He is the founder and leader of the Economics of Mutuality Foundation. Along with Colin Mayer, they edited the book Putting Purpose Into Practice: The Economics of Mutuality published by Oxford University Press. It is based on fifteen years of in-depth academic research and business practice led by the Economics of Mutuality team, Mars, Inc., and Oxford University’s Saïd Business School. They proposed that the essence of modern economics and management is a battle for purpose in a world of rapidly increasing complexity and confusion. Not just having a purpose, but making that purpose real at every level of the organization.
Bruno served as the Chief Economist at Mars, Incorporated between 2006 and 2020. In that position, Bruno led Catalyst, a global thought leadership capability and internal corporate think tank to Mars, which was the laboratory, for the Economics of Mutuality from 2006. He serves on the Network of Global Agenda Councils, on Sustainable Development, for the World Economic Forum (WEF). The WEF is a Swiss non-profit foundation, which brings together top business leaders, international political leaders, and journalists to discuss the most pressing issues facing the world.
He is the co-author of the book, Completing Capitalism: Heal Business to Heal the World, which advocates an alternative to focusing on maximizing returns to shareholders, a broader view that enables companies to do well while doing good.
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